Work: Branding, Web, Graphic Design Marketing Director: Brenton Clive Videography: Leo Shevchenko Lead Designer: Tiago Puglisi

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e-Flame USA brings the warmth and ambiance of a real fireplace to any indoor space with its diverse range of products. In 2020, while at Northbay ProductS, I worked as a brand and web designer, crafting every detail to engage customers through their website and Amazon storefront. I developed modern brand guidelines, created Amazon-specific assets, designed a storefront, enhanced brand content, and refreshed visuals for packaging, catalogs, booths, business cards, and marketing campaigns.

e-Flame USA brings the warmth and ambiance of a real fireplace to any indoor space with its diverse range of products. In 2020, while at Northbay ProductS, I worked as a brand and web designer, crafting every detail to engage customers through their website and Amazon storefront. I developed modern brand guidelines, created Amazon-specific assets, designed a storefront, enhanced brand content, and refreshed visuals for packaging, catalogs, booths, business cards, and marketing campaigns.

e-Flame USA brings the warmth and ambiance of a real fireplace to any indoor space with its diverse range of products. In 2020, while at Northbay ProductS, I worked as a brand and web designer, crafting every detail to engage customers through their website and Amazon storefront. I developed modern brand guidelines, created Amazon-specific assets, designed a storefront, enhanced brand content, and refreshed visuals for packaging, catalogs, booths, business cards, and marketing campaigns.

I created eFlame’s very first website and gave their brand guidelines a much-needed refresh. The goal? A clean, modern look that actually feels like the brand—bold visuals, easy-to-navigate pages, and a style that works everywhere, from digital to packaging. It all came together to give eFlame a strong, consistent presence that’s ready to grow.

I created eFlame’s very first website and gave their brand guidelines a much-needed refresh. The goal? A clean, modern look that actually feels like the brand—bold visuals, easy-to-navigate pages, and a style that works everywhere, from digital to packaging. It all came together to give eFlame a strong, consistent presence that’s ready to grow.

I designed eFlame’s new Amazon storefront from scratch, creating a seamless shopping experience that feels on-brand and easy to shop. Added feature callouts, icons, visuals, and videos to boost engagement and tell the product story in a bold, scroll-stopping way. The result? A polished, high-impact storefront that brings the eFlame vibe to life and helps customers connect with the brand at a glance.

I designed eFlame’s new Amazon storefront from scratch, creating a seamless shopping experience that feels on-brand and easy to shop. Added feature callouts, icons, visuals, and videos to boost engagement and tell the product story in a bold, scroll-stopping way. The result? A polished, high-impact storefront that brings the eFlame vibe to life and helps customers connect with the brand at a glance.

I created eFlame’s very first website and gave their brand guidelines a much-needed refresh. The goal? A clean, modern look that actually feels like the brand—bold visuals, easy-to-navigate pages, and a style that works everywhere, from digital to packaging. It all came together to give eFlame a strong, consistent presence that’s ready to grow.

I designed eFlame’s new Amazon storefront from scratch, creating a seamless shopping experience that feels on-brand and easy to shop. Added feature callouts, icons, visuals, and videos to boost engagement and tell the product story in a bold, scroll-stopping way. The result? A polished, high-impact storefront that brings the eFlame vibe to life and helps customers connect with the brand at a glance.