Company: Jaguar Land Rover Brand: Rang Rover Evoque Art Direction: Tiago Puglisi

The

Story

The Range Rover Evoque is a subcompact luxury crossover SUV known for its stylish design and blend of luxury and off-road capability. In 2024, its campaign showcased a sophisticated, city-driven lifestyle. I proposed the slogan "Luxury Drives Everywhere," expanding Evoque’s appeal across diverse locations and seasons. Using AI tools and art direction, I developed a marketing campaign featuring billboards, website slides, social media content, and motion graphics with dynamic backgrounds.